High Cost NUMMI Plant on Chopping Block

High Cost NUMMI Plant on Chopping Block

As Toyota Motor Corporation ponders the fate of New United Motors Manufacturing Inc. in Fremont, California in the San Francisco Bay Area, the United Auto Workers is fighting to protect is last foothold in manufacturing on the West Coast. UAW officials have confirmed...
First Look: 2010 Acura ZDX

First Look: 2010 Acura ZDX

It seems like every automaker is trying to find a way to stand out in a crowded market – often by following the latest trend.  In Acura’s case, that means the luxury arm of Honda will be rolling out an all-new four-door sports coupe this fall. This is the...
California Proposes Auto Insurance by the Mile

California Proposes Auto Insurance by the Mile

California has just completed hearings on a proposal to have insurance companies sell “pay as you drive” plans that will offer a greater spread in rates than currently. Potential big winners are those who drive relatively fewer miles, while people with...
Volkswagen Now Likely to Swallow Porsche

Volkswagen Now Likely to Swallow Porsche

Is the man responsible for Porsche’s dramatic success, over the last decade, about to take the fall for the German maker’s bold but seemingly futile David-v-Goliath bid to acquire rival Volkswagen? But from a financial standpoint, at least, Wendelin...
Why Are Auto Fatalities Going Up in Some States?

Why Are Auto Fatalities Going Up in Some States?

Here’s your old safety nag at it again…yak, yak, yak, safety belts, drinkin’ n’ drivin’, yak, yak, yak.  Still, the mainstream media doesn’t pay much attention to automotive safety, except for occasional blasts about purportedly...
Farley’s Star Rising at Ford

Farley’s Star Rising at Ford

A one-time Toyota executive with even deeper family ties to Detroit is watching his star rise at the Ford Motor Co. Jim Farley, who returned to the Motor City, two years ago, to take on global marketing operations, at Ford, has now been given the added duties of...
Marty’s Marketing Minutia

Marty’s Marketing Minutia

Bob Lutz’s gigantic job: Unasked for advice for GM’s new advertising arbiter The news of Bob Lutz’s new job responsibilities was, to use that overused and becoming increasingly trite word — awesome.  The shock waves, tremors and angst...
U.S. House Votes to Restore Nixed Car Dealerships

U.S. House Votes to Restore Nixed Car Dealerships

Late yesterday the U.S. House of Representatives passed spending bill that included a section, H.R. 2743, intended to reverse the closing of almost 3,000 dealers, which is key to the restructuring plans of Chrysler Group and General Motors Company. The White House had...
Milestones: 50 years of American Honda

Milestones: 50 years of American Honda

A little over 50 years ago a handful of Honda associates led by 39-year-old Kihachiro Kawashima began signing up U.S. motorcycle dealers, working out of a small storefront office in Los Angeles, California. The Honda Super Cub (50), Dream and Benly motor scooters were...