Camry is still the sales leader.
Toyota Motor Sales (TMS), U.S.A. today reported June 2010 sales of 140,604 units, down from 162,813 last month. Fewer than 12,000 of those sales were from fleet sales.
American Honda Motor Company posted June sales of 106,627 vehicles, an increase of 6.2%.
Nissan North America, Inc. (NNA) reported June sales of 64,570 units versus 58,298 units a year earlier, an increase of 10.8%, compared with June 2009.
Industry passenger cars sales grew at an estimated 9%; trucks at about 20%.
Toyota sales were up 6.8% compared with the year-ago month when Toyota was benefitting from the collapse of Chrysler and General Motors. That was also well before Toyota’s subsequent recall of millions of vehicles for unintended acceleration problems, though, which are now implicated in the deaths of 89 people and the subject of hundreds of lawsuits. Toyota says it has repaired 4 million vehicles for various recalls so far this year, and its Lexus Division is facing at least one more. (See Toyota to Recall 270,000 Lexus Models for Stalling)
Toyota Division posted June sales of 123,272 units, an increase of 7.4% over the same period last year, but down from 123,272 in May.
Lexus Division reported June sales of 17,332 units, an increase of 2.7% over the year-ago month, but down from 22,216 in May.
For the first half of the year, TMS reported sales of 846,542 units. On a raw volume basis, sales were up 9.9% during the first half of the year, only a little more than half the overall rate of growth of the U.S. market. American Honda year-to-date sales reached 593,909, an increase of 12.6% versus last year, based on the daily selling rate.
On an industry basis, passenger car sales are flat, with light trucks and fleet sales causing the modest increases. Toyota estimated that the industry grew 7%.
Final numbers from AutoData Corporation show the total industry grew 14% compared to a year ago. YTD the total industry is up 17%.
“Toyota performed well during the first half of the year, despite a difficult economic environment,” said Jim Lentz, president and chief operating officer of Toyota Motor Sales. “Although the entire automotive industry struggled in June as weakening consumer confidence weighed on sales, Toyota maintains its leadership position as the number one retail brand in the industry year-to-date.”
Toyota will pull ahead its annual August national clearance sale – more incentives – to this July. The national safety campaign continues, and the retail incentives are essentially unchanged from the existing ones.
Industry data show that Toyota and Honda are spending about $2,000 per vehicle; the Koreans $2,300; while the Detroit Three are are +$3,000.
Toyota Division
Toyota Division passenger cars recorded June sales of 73,811 units, a decrease of 2.2% from the year-ago month. Passenger car sales were led by Camry and Camry Hybrid, which posted combined June sales of 28,435 units, up 7.7% over June 2009. Corolla recorded sales of 21,876 units, up 9.7% over the same period last year. The Prius mid-size gas-electric hybrid reported sales of 10,998 units, a decline from 14,238 in May. The new Avalon sedan posted monthly sales of 2,833 units, up 32.8% over the year-ago month.
Toyota Division light trucks posted sales of 49,461 units in June, up 25.9% over June 2009. Light truck sales were led by the RAV4 compact SUV, which recorded monthly sales of 12,573 units, up 25.1% over the same period last year. Highlander and Highlander Hybrid posted combined sales of 5,962 units for the month. The Tundra full-size pickup recorded sales of 7,717 units, up 48.8% over the same period last year. The Tacoma mid-size pickup posted sales of 8,247 units for the month. The all-new Sienna minivan reported sales of 9,357, up 71.9% over June 2009.
Scion posted June sales of 3,745 units. The xB urban utility vehicle led with sales of 1,775 units. The tC sports coupe posted June sales of 1,137 units. The xD reported sales of 833 units for the month.
Lexus Division
Lexus reported passenger car sales of 8,149 units, down 6.6% from the year-ago month. Lexus passenger car sales were led by the ES entry luxury sedan at 3,366 units. The IS line-up reported combined sales of 2,863 units.
Lexus light trucks recorded sales of 9,183 units, up 12.7% over last June. Lexus Division sales were led by the RX 350 and RX 450h, which reported combined June sales of 7,796 units, up 6.0% over the year-ago month. With June sales of 1,120 units, GX luxury SUV posted a gain of 111.7% over the same period last year.
TMS Hybrids
TMS posted June sales of 14,639 hybrid vehicles. Toyota Division posted sales of 12,706 hybrids for the month. Lexus Division reported sales 1,933 hybrids in June.