by Paul A. Eisenstein | Jul 31, 2012
TheDetroitBureau.com has updated its original report: Mark LaNeve, the ever-quotable former Cadillac boss and marketing chief at General Motors is back in Motown, but this time he’s hanging his hat at Team Detroit, the ad agency for GM’s cross-town rival Ford Motor...
by Paul A. Eisenstein | Jul 31, 2012
A day after the U.S. side of the trans-Atlantic alliance reported in, Italy’s Fiat SpA delivered some unexpectedly good news in the form of a 358 million Euro, or $440 million profit for the second quarter of 2012. But the numbers wouldn’t have been nearly as good if...
by Paul A. Eisenstein | Jul 31, 2012
Sensors designed to warn parents who’ve left children in their car when the vehicle gets too hot aren’t reliable, the U.S. government is warning. That means parents may get a false sense of security when their kids’ health and safety is actually at risk. The...
by Joseph Szczesny | Jul 31, 2012
TRW Automotive Holdings Corp. said its German subsidiary has agreed to plead guilty in U.S. District Court in Detroit to price fixing charges filed by the U.S. Department of Justice and pay a $5.1 million fine. TRW Deutschland Holding GmbH of Koblenz, Germany has...
by Paul A. Eisenstein | Jul 31, 2012
Few cars did more to revolutionize the market than the original 1990 Lexus LS 400, a flagship for Toyota’s new luxury marque and proof positive the Japanese really could go toe-to-toe with the best of the German competition. In the nearly quarter-century since the LS...
by Paul A. Eisenstein | Jul 31, 2012
While some may question the benefits of advertising on Facebook it’s clear industry planners love using the social media site to reach consumers – that includes Nissan which turned to Facebook to give potential buyers a first look at the all-new version of its...
by Paul A. Eisenstein | Jul 30, 2012
Just a day after GM’s global marketing chief Joel Ewanick was ousted – according to numerous reports due to issues related to the maker’s mega-million-dollar deal with Manchester United – the automaker has taken a further step to cement its relationship with the...
by Paul A. Eisenstein | Jul 30, 2012
This story has been updated with more details on the apparent reasons for Joel Ewanick’s departure from General Motors. Was it simply a matter of weak advertising and declining market share or was there something more sinister that sank Joel Ewanick, General...
by Joseph Szczesny | Jul 30, 2012
Chrysler Group LLC reported a 141% improvement in its adjusted net income during the second quarter and a 23% increase in revenue over last year’s levels. The company said preliminary second-quarter financial results, including net income of $436 million, show...
by Paul A. Eisenstein | Jul 30, 2012
American motorists are waiting longer than ever to trade in their cars, trucks and crossovers – with 10 years and 150,000 miles becoming the new norm, rather than the exception, according to a pair of new reports. In the golden era of planned obsolescence, it became...
by Paul A. Eisenstein | Jul 30, 2012
The revolving door at General Motors continues to spin ever faster. And designer Dave Lyon is the latest to fly out onto the street. His unexpected departure was confirmed just as GM announced the “voluntary” termination of global marketing chief Joel Ewanick. But...
by Paul A. Eisenstein | Jul 30, 2012
Taking its lead from Ford Motor Co., Mazda plans to recall more than 200,000 of its Tribute SUVs due to potentially sticky throttle cables that could cause the vehicles to race out of control. Ford last week recalled the virtually identical Escape to deal with the...