Toyota Now Hopes to Triple Earnings

Toyota Now Hopes to Triple Earnings

Toyota has substantially increased its earnings forecast for the current fiscal year, predicting profits now will triple when compared with what it delivered in the wake of the March 2011 Japanese earthquake and tsunami that nearly shut the maker down. The maker has...
The 10 Most Collectible Cars for 2013

The 10 Most Collectible Cars for 2013

It’s been a good year for classic car collectors – and even better for those who have put their cars up for auction.  All sorts of records fell during the annual gathering of collectors in Scottsdale, Arizona last month and observers expect to see even more tumble in...
Daimler Ups Ante on China

Daimler Ups Ante on China

After suffering a series of setbacks in the world’s largest automotive market last year, Daimler AG isn’t planning to let that happen again. It has already shaken up its management team and now the parent of Mercedes-Benz is taking a major stake in its Chinese...
Chrysler Doubles Up During Super Bowl

Chrysler Doubles Up During Super Bowl

In a Super Bowl that was nearly halted by a blackout at the New Orleans Superdome, advertisers provided plenty of distraction for an estimated 111 million viewers. And a handful of marketers turned to long-form mini-dramas to stand out from the clutter. Along with...
Cadillac Soars, Lincoln Sags

Cadillac Soars, Lincoln Sags

It was, to mangle Charles Dickens, the best of times and the worst of times for the two domestic luxury makers last month. For Cadillac, January brought a sign of vindication suggesting that, after a slow start for the 2013 model-year, critical new products like the...
Ford Gaining Traction in Hybrid, Electric Market.

Ford Gaining Traction in Hybrid, Electric Market.

With a significant surge in recent months as it rolls out new product, Ford Motor Co. is betting it has begun to close the gap with the long-time leader in the hybrid market, Toyota Motor Co. Ford is reporting a more than threefold increase in sales of its various...
GM Snatches New European Chief from VW

GM Snatches New European Chief from VW

General Motors has recruited a former Volkswagen executive to run its beleaguered European operations, which have fallen ever deeper into the red for 13 consecutive years. Karl-Thomas Neumann was named president of GM Europe, chairman of the management board of...
US Auto Sales Off to Fast Start for 2013

US Auto Sales Off to Fast Start for 2013

Anyone wondering whether the U.S. auto market could maintain the fast pace that helped deliver an unexpectedly strong close to 2012 needn’t worry.  The New Year is off to a fast and promising start based on the first sales numbers to come in for January. Notably,...
Marty’s Marketing Minutia – Super Ad Brawl Countdown

Marty’s Marketing Minutia – Super Ad Brawl Countdown

We’re rapidly approaching that annual celebration of advertising excess known as the Super Bowl.  And this year’s event, XLVII is already creating headlines, as the debate over Volkswagen’s Jamaican-themed spot demonstrated this past week. Almost 40% of the ads that...
Honda Offers Siri Integration

Honda Offers Siri Integration

Honda will integrate Apple’s Siri intelligent assistant into its vehicles as an option for customers who own iPhones. Siri’s is a potentially significant development for an auto industry where carmakers are scrambling to equip vehicles with the next big...