Ford Buzzes to Second Place Finish on Brand Index

Ford Buzzes to Second Place Finish on Brand Index

They like Ford…they really like Ford! Sally Field’s oft-quoted line from her past Oscar acceptance speech may seem appropriate for Ford’s second-place finish behind retail behemoth Amazon in YouGov’s annual BrandIndex Buzz report. But, it’s the actual quote – “You...
Fiat Completes Chrysler Takeover

Fiat Completes Chrysler Takeover

The news comes a day later than originally promised but after establishing their alliance nearly five years ago, suburban Detroit-based Chrysler Group is now a wholly-owned subsidiary of Fiat SpA. The partnership began in 2009 when the Italian maker came to the rescue...
Transplants Face Union Drive on Both Sides of Border

Transplants Face Union Drive on Both Sides of Border

Foreign-owned “transplant” assembly lines now produce a major share of the vehicles sold in North America but only a handful have ever been organized, a fact that rankles union leaders on both sides of the border.  And that’s something they’re aiming to change. While...
Mazda Says No to New Miata Rumors

Mazda Says No to New Miata Rumors

As much as we’d like to see the next-generation Mazda Miata land in showrooms by, well, yesterday, it appears we’re going to have show some patience.  Widespread reports that the new 2-seater would be unveiled at next month’s Chicago Auto Show just aren’t accurate, it...
First Drive: 2015 BMW M235i

First Drive: 2015 BMW M235i

It’s getting to be more and more of a challenge keeping up with the expanding line-up at BMW, but at least there’s a logic to the maker’s madness as it rolls out a modified nomenclature strategy that is far easier to follow than some of its competitors’ alphanumeric...
Nissan Bringing New Microcar to North America

Nissan Bringing New Microcar to North America

Nissan is bringing its Micra minicar to the North America — but not to the United States, at least for now. Nissan has announced that it plans to sell the new, 2015 Micra in Canada, a move that reflects the fact that Canadian motorists tend to be more interested...
Chrysler Taking Aim at 2 Million Sales Target

Chrysler Taking Aim at 2 Million Sales Target

Chrysler Group is looking at another sales increase in January, according to the company’s top sales executive. Reid Bigland, head of sales for the Chrysler Group, said during an interview at the North American International Auto Show that Chrysler expects to...
Gen-Y May Be Ready to Buy Cars After All

Gen-Y May Be Ready to Buy Cars After All

It’s become gospel that Gen-Y buyers simply don’t care about cars, that they’re happy to live at home with their parents simply tweeting and texting to friends. But a new study counters that Millennials would be quite happy to get new wheels – if they could afford...