Brembo Looks to Grow Brand’s Offerings, Expertise

Brembo Looks to Grow Brand’s Offerings, Expertise

When asked what company makes the best brakes or what is the best brake company in the world, many would simply say “Brembo.” Now the Italian brake maker wants people to expand that thinking by becoming a “solutions provider.” The company launched a new effort to be...
Electrify America Moving into Home Charging Market

Electrify America Moving into Home Charging Market

After helping promote electric vehicles by siting EV chargers in cities and along highways, Electrify America is expanding its product portfolio with the launch of a new business unit called Electrify Home. The new unit is designed to help EV owners make it easier to...
Q&A: Lucid Design Director Derek Jenkins

Q&A: Lucid Design Director Derek Jenkins

A quick look at the resume of Lucid’s design chief Derek Jenkins and you recognize one of the auto industry’s hot shots of design. Since graduating from the prestigious Art Center College of Design, he has helped a handful of top brands craft some of the most...
Q&A: Lucid CEO Peter Rawlinson

Q&A: Lucid CEO Peter Rawlinson

It’s been six years since veteran automotive engineer Peter Rawlinson unexpectedly tendered his resignation at Tesla – where he helped develop the critical Model S sedan – so he could head off to launch his own electric vehicle company. Lucid Motors was one of many...